Schedule Instagram Reels.
Upload the clip, pick a track and a cover frame, tag people and products, and send it when your followers are watching — so you can post a reel every day without opening Instagram.
Your first post is free. No credit card.
The numbers
What Instagram accepts for this format. The composer shows every one of these before you press Schedule.
- Frame
- 9:16, fitted for you
- Length
- 3 seconds to 15 minutes, set by Instagram
- Caption
- 2,200 characters
- A day
- 100 posts, set by Instagram
Music from Instagram’s library
Search Instagram’s own tracks and pick one for your reel, before it goes out.
Your cover frame
Pick the exact frame Instagram shows in your grid. No more random stills.
Tag people, products, partners
Tag people, add product tags from your shop, invite up to 3 collaborators.
A first comment, ready
Put your hashtags in a first comment. It is posted the moment the reel is live.
One caption, the reel’s own frame.
Write your caption once. xpost fits the clip to the 9:16 frame, counts to 2,200 and shows the reel the way Instagram will show it, cover frame included.
How a reel goes out
- 01
Upload the clip, pick the frame
Scrub to the cover frame Instagram shows in your grid. Add a track from Instagram’s own library if you want one.
- 02
Caption, tags, first comment
Write once, counted to 2,200. Tag people and products, invite up to 3 collaborators, put the hashtags in a first comment.
- 03
Live, with a link
Instagram takes a minute or two to process a reel. xpost waits, then hands you the link and posts the first comment.
What a reel can carry
What xpost can publish to Instagram today. The composer checks every one of these before you press Schedule.
| What | In xpost |
|---|---|
| Post types | Reel, with the option to also show it in your feed |
| Pictures and video | 1 video, fitted to 9:16, with a cover frame you choose |
| Caption length | Up to 2200 characters, counted as you type |
| First comment | Yes |
| Tagging | People on the reel, product tags from your shop, up to 3 collaborators |
| Also | A track from Instagram’s library, a first comment |
| Daily limit | 100 posts a day per account, set by Instagram |
More on Instagram
One page per format, with the limits that apply to it.
Questions people ask
Yes. Upload a video, write the caption, pick the time. It is published as a reel and you get a link when it is live.
Still got questions?
Contact us